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Month: June 2015

“I have nothing to declare but my genius”

Posted on June 2, 2015December 7, 2015 by

We don’t want you to think we are big-headed. It was, of course, Oscar Wilde who was quoted as saying this on his arrival in America in 1882.* Unfortunately many business people are reluctant to blow their own trumpets like Wilde. Perhaps it is because the English are traditionally reserved; perhaps it is because we[…]

Posted in Copywriting

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