Video repeatedly gets better engagement statistics in Facebook than text or photos – check out your own Insights on your Facebook business page to see if this is true for you. Facebook has been working hard behind the scenes to encourage people to use and engage with video – videos now run automatically, whether you[…]
When is a good accountant’s newsletter a bad newsletter? A good accountant’s newsletter should be brilliantly informative for letting existing clients and prospects know about tax tips, forthcoming changes, reminders about deadlines, insights into the small print of the budget, interesting things you are doing and just generally letting them know how brilliant and professional[…]
Have you ever fancied trying a Facebook advertising campaign but not quite known where to start? Or did you even know you could advertise on Facebook at all? Well, I guess you did as you see lots of incredibly relevant or incredibly irritating adverts popping up as you are scrolling through seeing what everyone else[…]
We had a bit of a “what have the Romans ever done for us” moment in the telemarketing department the other day. We were doing a bit of script development (Polly says it is just role play, but script development has the miasma of science about it). We like script development. We practise what we[…]